A tiny Los Angeles shop attracts fans—young and old—in a big way.
Quinnie & B is a tiny jewel box toy shop on a busy street of retail and restaurants in Santa Monica, CA. The store’s team worked with Studio Rainwater as the shop was opening to develop a brand identity and color palette that would extend to signage, interiors, packaging, and digital presence.




We designed the playful logo and visual identity with kid-appeal and used bold typography and color to attract a sophisticated local audience. The design utilizes patterns and typography that are joyfully mismatched, creating an eclectic sense of fun and bringing life to the small space.






The shop has become a neighborhood fixture, establishing itself as a go-to destination for design-savvy parents. It has been featured on goop.com and praised by yelp reviewers for its modern packaging and wrapping options.

CATEGORIES
Creative Strategy
Logo and Visual Identity Design
Stationery and Collateral
Packaging Design
Signage
Wall Graphics
INDUSTRIES
Retail